Online Maps Roundup: July 2026

Google Maps users in New Zealand will get a voice that “speaks English with a Kiwi accent while accurately pronouncing te reo Māori (the Māori language) place names.”

Street View imagery has been refreshed in Albania, Montenegro, North Macedonia and Serbia.

TechCrunch reports on the restrictions Apple is placing on upcoming ads in Apple Maps (previously). Beyond the usual panoply of sensitive, deceptive or illegal categories, Apple is banning ads for home services—locksmiths, plumbers, general contractors etc. Oliver Roick thinks he knows why:

If ads must appear on Apple Maps, they should be limited to businesses that operate from a shop or office I can physically visit. It avoids cluttering the map and is the right choice for user experience. If I’m looking for a plumber to fix a leak in my house, I won’t use a maps application; I’ll use a search engine. I need the plumber to come to my house; where they are and how I can get there isn’t relevant.

Considering that scammy locksmith ads on Google Maps have been a thing for years, I’m not remotely surprised that Apple’s taking this step.

Online Maps Roundup: June 2026

Apple’s operating system upgrades this year seem to be focusing on scores of small improvements along with a ton of AI integrations so it’s no surprise that announced upgrades to Apple Maps in iOS/iPadOS/macOS 27 are in that vein: small improvements, plus AI integration (e.g. enhanced Flyover imagery). Details at Cult of Mac and Mac Observer, among others.

Google has added the country of Georgia to Street View. This was a partnership with the Georgian government, so it’s no shock that Abkhazia and South Ossetia are not part of the package.

Strava is adding new hiking features and improved maps.

Moogle Gaps

Moogle Gaps, for when you want to be misdirected. TrendWatching: “Whipped up by two Australian ex-Droga5 creatives, Paul Meates and Henry Kimber, Moogle Gaps is an anti-wayfinder. Users input their navigational query as they normally would, but instead of the most efficient route from A to B, the app offers misdirections — or as its builders put it, ‘a way to get lost, visit a bar that‘s not local, or go to a restaurant where no one knows you.’” [Tara Calishain]

How Google Maps Disappears Restaurants from Search Results

For the Guardian’s “It’s Complicated” feature, Josh Toussaint-Strauss looks at how great restaurants end up being invisible when you search for a place to eat on Google Maps. He talks with data scientist Lauren Leek, whose London Food Map tries to surface restaurants that, according to a machine learning model, should have a higher rating than they do. Lauren points to the Google’s ranking system’s reliance in part on “prominence”—a factor that bestows cumulative advantage on already-visible locations.

Minnesota’s Unmappable City

The wealthy enclave of North Oaks, Minnesota got itself removed from Google Maps Street View 2008 and has stayed invisible to the service since then, thanks to the fact that the entire city of 5,272 residents, a former gated community, is private property—the property lines end at the middle of the street, so there is no public property per se, and driving the streets is considered trespassing.

Chris Parr decided to get North Oaks onto Street View anyway. Taking advantage of the fact that property rights don’t extend into the airspace above the property, he got a drone licence, collected some aerial imagery, and uploaded said imagery to Street View. Where it lasted for approximately three whole days before it was taken down, because it’s not like Chris was going to succeed where Google failed. As the 404 Media report notes: “Parr’s experiment and documentary raises questions, of course, about who gets to have privacy in America. A wealthy enclave has set up the legal and surveillance infrastructure to be able to prevent being mapped. The rest of us, meanwhile, are subject to all sorts of surveillance by our neighbors and law enforcement.” (See, for example, the cameras at every entry road enforcing North Oaks’ privacy.)

To be clear, this is specifically about Street View (and Apple’s Look Around, same deal). North Oaks is on the map on every platform. It’s not blurred in satellite imagery. It’s not a naval base or a nuclear facility, just an immensely privileged neighbourhood that wants to keep even the virtual riff-raff away.

Google Maps AI Updates: Ask Maps, Immersive Navigation

Google just announced a couple of fairly major Gemini AI-powered updates to Google Maps. Ask Maps is a a chatbot that produces personalized responses to questions—essentially an intermediary that sifts the data so you don’t have to, taking into consideration your known preferences (with all that entails: not necessarily good). Immersive Navigation is a 3D mode full of suggestions:

When it’s helpful, Maps will highlight critical road details like lanes, crosswalks, traffic lights, and stop signs to help you make that turn or merge confidently. This spatial understanding of your route is made possible with help from Gemini models, which analyze fresh, real world imagery from Street View and aerial photos to give you an accurate view of things along your route, like landmarks and medians.

Includes voice guidance in more natural language and explaining the pros and cons of alternate routes. All of which requires that the underlying map data be accurate and up to date. We’ve already seen what happens when people blindly follow GPS/satnav driving directions that are in error or out of date; if anything people have proven to be more even credulous with AI chatbots. So we’ll see how this goes.

Google Maps Granted Access to South Korea’s Map Data, with Conditions

Reuters: “South Korea will soon no longer be one of the few countries where Google Maps doesn’t work properly, after its security-conscious government reversed a two-decade stance to approve the export of high-precision map data to overseas servers.” Prior to this decision Google Maps had to use lower-resolution map data in South Korea because it was forbidden from storing South Korea’s high-resolution data on its own servers outside the country. Google will have to abide by certain restrictions, including blurring military and other sensitive facilities and disallowing lat/long coordinates on South Korean territory—South Korea really doesn’t want Google Maps to be used by a military adversary. [Tara Calishain]

Previously: South Korea Deciding Whether to Grant Google and Apple Access to Domestic Map Data.

South Korea Deciding Whether to Grant Google and Apple Access to Domestic Map Data

TechCrunch: “South Korea is nearing a decision on whether to allow Google and Apple to export high-resolution geographic map data to servers outside the country. The detailed maps, which use a 1:5,000 scale, would show streets, buildings, and alleyways in far greater detail than currently available on these platforms. However, several regulatory and security hurdles remain unresolved.” South Korea, which is technically still at war with North Korea, restricts data from the National Geographic Information Institute from being used outside the country, and has denied previous requests from both Google and Apple; Google, which stores its map data outside South Korea, has hitherto had to make use of less-detailed, lower-resolution data.

Some Asian Updates to Online Maps

Google has announced that Street View imagery is now available for Nepal.

Meanwhile, Apple observers are reporting that cycling directions are rolling out for Hong Kong and Taiwan in Apple Maps (AppleInsider, MacRumors).

Update, 22 Aug: And Singapore gets the Detailed City Maps treatment in Apple Maps.

Some Minor Updates to Apple and Google Maps

In what seems like a relatively minor update, Apple Maps will learn your preferred routes and remember visited places as of iOS 26, coming this fall. Meanwhile, Google Maps has announced some sustainable travel updates: recommending alternatives to driving, cycling route details, fuel-efficient routing, and marking low-emissions zones in Europe.

Online Maps Updates, Late March 2025 Edition

An updated disclosure on Apple’s website spotted by 9to5Mac says that imagery collected in support of the Look Around feature of Apple Maps (Apple’s Street View equivalent) will also be used to train Apple’s generative AI. Meanwhile, a recent Apple Maps glitch displayed baggage claims at ridiculously high zooms, and a Google Maps glitch deleted Timeline data for some users.

Google Maps Has a Lot of User-Contributed Imagery in the Wrong Places

Geography Now was poking around northern Chad in Google Maps and came across a bunch of user-contributed 360-degree images of business interiors that had nothing to do with Chad: they were associated with businesses in Brazil, India, Hungary and so forth. I’m inclined to think these were geocoding glitches or user errors, since the Gulf of Guinea (home of Null Island) seems to have a particularly bountiful crop of them, but I’m spotting shop and schoolroom interiors in the middle of the Atlantic Ocean too.

Google Maps: Rounded Corners and Live Updates

When not getting into trouble over which name of a certain international body of water to show to which users, Google continues to turn out smaller updates around the corners of their map services. No seriously, the corners: they’re more rounded in the Google Maps app now. Also, Google Maps supports Android’s Live Updates, viz., your ETA shows up in the status bar (which I admit is neat).

A ‘Gulf of America’ Roundup

Two long reads on Apple, Google and the Gulf of America nonsense. Miguel García looks the history of places with multiple names, and how Google Maps in particular has handled them, using the Matterhorn (Mont Cervin, Monte Cervino) as an uncontentious example. John Gruber, whose Daring Fireball blog has covered the Apple side of the tech world for more than two decades, has a bracing, no-punches-pulled take that covers the utter lunacy of the name change, Google’s and Apple’s history of obeisance to autocratic regimes and the excessive compliance involved in showing “Gulf of America (Gulf of Mexico)” to the rest of the world.

Meanwhile, even Fox News and Newsmax are among the 40 news organizations who’ve signed on to a White House Correspondents Association letter protesting the White House’s blacklisting of the Associated Press for refusing to comply with the “Gulf of America” edict.

Previously: Naming the GulfGoogle Maps to Use ‘Gulf of America’–Others Not So MuchMore Reactions to ‘Gulf of America’Google and the Gulf‘Gulf of America’: Apple Conforms, AP Punished for Not Doing So‘Gulf of America’ Isn’t Going Over WellIs ‘Gulf of Mexico’ Worth Fighting For?; ‘Gulf of America’: Compliance and Resistance.