The Verge’s Dan Seifert tries out Google Maps and Waze on CarPlay, and concludes that “neither Google Maps or Waze are particularly compelling compared to their Android Auto counterparts or even Apple’s own Maps app.” The unkindest cut: “If I’m traveling somewhere unfamiliar, Apple Maps is just more reliable to use than Google Maps or Waze in CarPlay, which is frankly surprising to say.”
During a natural disaster like Hurricane Florence, crisis maps can be an invaluable source of information about road and bridge closures and other infrastructure outages. Trouble is, that information doesn’t always trickle down to mobile phones, which is where most people get their maps. (Especially when authorities have trouble keeping up with road closures on their own maps.) CityLab’s Clare Tran explores this question, looking at, for example, how Waze incorporates road closure data from Esri and its volunteers.
As of iOS 12, coming later this year, CarPlay will support third-party map applications like Google Maps and Waze, Apple announced during its WWDC keynote earlier today: AppleInsider, Engadget, The Verge. Up until now the only maps available via CarPlay were Apple’s own; drivers who would rather use something else—and I know lots of them are out there—will soon have that option.
Leonia, New Jersey’s decision to close its residential streets to non-residents (previously)—an attempt to deal with the traffic being routed that way by navigation apps like Waze—has also, like the apps that created the problem in the first place, resulted in some unintended consequences. On, for example, visiting relatives and local businesses.
Artur Grabowski spent most of 2017 testing three mapping apps—Apple Maps, Google Maps and Waze—to see which app was the most accurate in terms of travel time to destination. His questions: which app estimated the shortest travel times, which app actually got him to his destination in the least amount of time, and how much did each app over- or underestimate travel times? In the end, based on 120 trips in the Bay Area, roughly 40 using each service, Artur found that Apple’s estimates were the most reliable (indeed, Apple underpromised and overdelivered), but while Waze promised the shortest travel times, those promises were usually overly optimistic; it was Google Maps that provided the shortest travel times.
Why does Apple underpromise and overdeliver, while Waze does the opposite? Artur suspects it’s because Waze needs to monetize its app with ads, and Apple doesn’t:
For Apple, Maps is a basic solution for its average user who wants a maps solution out of the box. Apple Maps does not directly drive ad or subscription revenue for Apple so there is less reason for Apple to incentivize iOS users to use Apple Maps over other solutions. However, Apple does care about user experience, and sandbagging trip time estimates so that users arrive at their destination on time results in a great user experience. Hence, I believe that Apple is intentionally conservative with estimated arrival times.
At the other extreme, Waze (Alphabet) makes money through ads when you use their app. What better way to get people to use your navigation app than by over-promising short trip times when no one takes the time to record data and realize that you under-deliver? If an unsuspecting user opens Apple Maps and sees a 34-minute route and compares that to 30 minutes in Waze, the deed is done. Now Waze has a life-long customer who doesn’t realize they’ve been hoodwinked and Waze can throw at them stupidly annoying ads.
When your navigation app (e.g. Waze) suggests an alternate route to avoid congestion, that has knock-on effects on the communities you’re routed through, particularly when a lot of traffic gets pushed onto quiet residential streets. That’s the situation in Leonia, New Jersey, the New York Times reports, where later this month the police will be closing some 60 streets to non-local traffic in hopes of routing all that Wazer traffic somewhere else. Some of the somewhere elses aren’t happy with this move, naturally. [Engadget]