Google Apologizes for Offensive Map Search Results

Google Maps had to apologize again last week, this time because searching for racist terms gave results like the White House and Howard University. The results were derived from online discussions: idiots using an offensive term to describe a place associated the term with the place in Google’s search algorithms. Google says it’s changing the algorithm to fix the problem (because algorithms are to Google what procedures are to bureaucracies—the source of, and solution to, all life’s problems). Boing Boing, Engadget.

Previously: Google Map Maker Program Suspended.

Author: Jonathan Crowe

Jonathan Crowe blogs about maps at The Map Room. His nonfiction has been published by AE, The New York Review of Science Fiction, the Ottawa Citizen and Tor.com. His sf fanzine, Ecdysis, was a two-time Aurora Award finalist.